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In this week’s podcast, I speak directly to my Caribbean entrepreneurs to encourage them about not putting themselves in a box. It is possible to serve regional and international clients as well. It means setting up your business to serve them, receive payments and deliver on your promises.
Serving a regional and international audience looks different from only serving your local audience and may require a few shifts even in how you communicate your offers to resonate with their different challenges.
Let’s talk more about it!